Football legend Ian Holloway is offering exclusive team talks to gamers ahead of the release of FIFA 21.
The former Premier League boss is offering Argos customers the chance to win a one-to-one chat to help coach them through the game's career mode.
Holloway, 57, starred in a short video to promote the competition, which sees the manager putting on his suit to take to 'the stands' in his kitchen.
The former Blackpool, QPR and Crystal Palace boss then delivers an inspirational team talk to an aspiring FIFA player.
The competition winner will be able to tap into Holloway's wealth of management experience, stretching back almost 25 years across eight Premier League and Football League clubs.
The Grimsby Town manager said: "Every year, I'm even more impressed by the way FIFA is able to respond to the beautiful game we all know and love.
"It's now time to take a look at these teams and give these FIFA players a little one-to-one session. Whether it's talking tactics, transfers, formations or the game itself, we'll have these players shipshape in no time."
It comes as a survey revealed almost three-quarters of gaming Brits say playing FIFA with friends is now the highlight of their social calendar, beating going to the pub (23%) and going for a kick about in the park with their mates (22%).
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More than 80% of players say improving their performance as a FIFA tactician is important to them, while 38% look to real-life managers and players for advice to help them improve their performance.
Peter Wray, senior gaming buyer at Argos, said: "We wanted to celebrate the launch of FIFA 21 with a brilliant one-off opportunity for fans to get close to a respected manager in the game, experiencing a team-talk like no other.
"It's been a tough year, so offering Ian's expert advice will hopefully make FIFA fans' winters that little bit better."
To be in with a chance of winning people must enter before 11.59pm on Tuesday (October 27). People can enter their details here.
Winners must be able to show proof of purchase to secure the exclusive one-on-one talk. Customers who have already purchased the game from Argos are also eligible for the competition provided they have proof of purchase.
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