Recently created marketing agency Druid, which focuses on the gaming business, has been signed by Epic Games to work on part of its communications operations in Brazil. With this, Bernardo Mendes will be responsible for Epic’s marketing campaigns and activations, Gabriel Contessotto will be responsible for influencer management, and Fernanda Grillo for the PR in the country.
The team that will work with Epic is already experienced with the brand, as all of them have worked previously at Cheil, the marketing agency which previously held Epic as a client. Other areas of Druid, like planning, media, and commercial, will also get involved with the new client as demands require.
Financial details on the deal were not disclosed. Founded in Jan 2021, Druid was born already with LOUD in its portfolio, currently one of the biggest esports brands in Brazil.
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